Photo MMA Mena Regional Director
MMA Mena Regional Director

Linda Kender

I’m Linda Kender, Regional Director for the Middle East & North Africa at the Mobile Marketing Association (MMA) — a leading knowledge hub that empowers marketers by providing science-backed insights, incorporating the latest global tech advancements, and fostering unique networking opportunities

MOST RECENT ARTICLES

Last-click is dead. Now what?
Podcast

Last-click is dead. Now what?

By Measured, Attributed
A podcast exploring the ever-changing contours of martech
The playable production playbook: Tips for creatives and UA leads
Advertising

The playable production playbook: Tips for creatives and UA leads

By Matej Lancaric
Mobile marketing enthusiast and UA consultant
What wellness apps get wrong about healthy growth
Podcast

What wellness apps get wrong about healthy growth

By Measured, Attributed
A podcast exploring the ever-changing contours of martech
What Drives Mobile Ad Spend in 2026
Podcast

What Drives Mobile Ad Spend in 2026

By Measured, Attributed
A podcast exploring the ever-changing contours of martech
See more arrow
Last-click is dead. Now what?
Podcast

Last-click is dead. Now what?

By Measured, Attributed
A podcast exploring the ever-changing contours of martech
The playable production playbook: Tips for creatives and UA leads
Advertising

The playable production playbook: Tips for creatives and UA leads

By Matej Lancaric
Mobile marketing enthusiast and UA consultant
What wellness apps get wrong about healthy growth
Podcast

What wellness apps get wrong about healthy growth

By Measured, Attributed
A podcast exploring the ever-changing contours of martech
What Drives Mobile Ad Spend in 2026
Podcast

What Drives Mobile Ad Spend in 2026

By Measured, Attributed
A podcast exploring the ever-changing contours of martech
See more arrow